Transferrable Skills: Introduction to Entrepreneurship

Aims 

If you have a business idea and think about creating your own start-up in the near future or if you are just curious about entrepreneurship, the Innovation Office of the University of Basel has developed this workshop to provide you with some first insights into entrepreneurship.

The goals of the workshop are to understand what innovation and entrepreneurship means and how to create an impactful business that meets customer needs. We’ll be working the Business Model Canvas, Design Thinking and Lean Startup methods to better understand how business ideas can become sustainable businesses. We privilege the ‘learning by doing’ mindset, thus participants will work on based on real life business ideas to apply their learnings. We will look into how to understand your customer better and how to create value for customers. Further, participants will learn more about support and funding opportunities in Switzerland and at the Innovation Office.

The course aims to be a first point of contact with entrepreneurship and should inspire participants to consider entrepreneurship as a career trajectory.

Content 

• Entrepreneurship & Innovation: Why and what?
• Create an impactful business with Lean Startup & Design Thinking methodologies
• Ecosystem mapping: Support and funding offers in Switzerland
• Innovation Office: What we do

Methods 

• This course is designed with hands-on exercises in order for the students to experience latest methodologies used to create impactful business
• Design thinking & Lean Startup
• Theoretical input

What it does not contain

It does not claim to be an exhaustive introduction to “how to start your university spin-off”. Further workshops and specific mentoring are offered by the Innovation Office to support you in your startup journey.

Target Group 

All Doctoral Candidates & Postdocs of the University of Basel